Contact

7 Killian Building Lane
315C Forsyth Building
Cullowhee, North Carolina 28723


Dr. Ed Wright
cei@wcu.edu
828-278-8234

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Commercial Feasibility Studies

A unique service offered by CEI is the research and generation of commercial feasibility studies to gauge the value and likelihood of the sustainability of a business or product idea.  These studies entail competitive benchmarking, detailed demographic studies of the target market, market analyses (utilizing a proprietary Porter’s Five Evaluation Scorecard), along with appropriate marketing research to affirm that a business venture will go. We factor in the latest in environmental trends, provide a SWOT analysis and grand strategy recommendation, and provide pragmatic conclusion and recommendation.  Contact Dr. Ed Wright at CEI@wcu.edu or 828-227-3603.

Our Experts

Edward Wright

Jon Marvel

Leroy Kauffman

Scott Radar

Tonya Snider

Wendy Cagle

Elise Holbrook

Kadence Otto

Martin Tanaka

Todd Creasy

Vittal Anantatmula

Yue C Hillon

Grace Allen

Ken Sanney

Patrick Hinkle

Tom Rogers

Wayne Aho